The development of scenarios in strategic management of organizations: a literature study

DOI: http://dx.doi.org/10.5007/2175-8077.2012v14n32p21 Scenarios is a possible technique to assist organizations in the elaboration of their strategies in complex and uncertain environments. This paper aims to raise and analyse the development of scenarios for strategy formulation purposes with the...

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Bibliographic Details
Main Authors: Antônio Thiago Benedete da Silva, Renata Giovinazzo Spers, James Terence Coulter Wright
Format: Article
Language:English
Published: Universidade Federal de Santa Catarina 2012-04-01
Series:Revista de Ciências da Administração : RCA
Subjects:
Online Access:https://periodicos.ufsc.br/index.php/adm/article/view/17220