Heuristics Miner for E-Commerce Visitor Access Pattern Representation

E-commerce click stream data can form a certain pattern that describe visitor behavior while surfing the e-commerce website. This pattern can be used to initiate a design to determine alternative access sequence on the website. This research use heuristic miner algorithm to determine the pattern. σ-...

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Bibliographic Details
Main Authors: Kartina Diah Kesuma Wardhani, Wawan Yunanto
Format: Article
Language:English
Published: Komunitas Ilmuwan dan Profesional Muslim Indonesia 2017-06-01
Series:Communications in Science and Technology
Subjects:
Online Access:https://cst.kipmi.or.id/index.php/cst/article/view/21/14