FACTORS INFLUENCING COMMUNITY'S INTEREST IN BUYING JAMBI BATIK
The good support of City of Jambi Government had an impact on the rise of the number of Jambi batik craftsmen. However, this rise does not cause a significant influence on people's interest in buying Jambi batik. This study aims to determine the factors that affect people's interest in buy...
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| Format: | Article |
| Language: | English |
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Department of Management, Faculty of Economics and Business, Universitas Surabaya
2019-09-01
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| Series: | Manajemen dan Bisnis |
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| Online Access: | https://www.journalmabis.org/mabis/article/view/285 |