The Impact of Tourism Services Quality on Tourism Destination Loyalty, Considering the Mediating Role of the Tourism Destination Image and the Tourists Satisfaction

The aim of this study is to investigate the effect of tourism services quality on destination loyalty according to the mediating role of a destination mental image and the satisfaction of tourists. This is an applied research and in terms of methodology it is descriptive and of survey type. It used...

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Bibliographic Details
Main Authors: kambiz heidarzadeh, کبری نجفی, سیدعلی حسینی
Format: Article
Language:fas
Published: Allameh Tabataba'i University Press 2017-12-01
Series:Muṭāli̒āt-i Mudīriyyat-i Gardishgarī
Subjects:
Online Access:https://tms.atu.ac.ir/article_8135_67211ad875b5c34179236f25fa4a01ef.pdf