Wolves at the Door: Musical persuasion in a 2004 Bush-Cheney advertisement

Many journalists and scholars overlook the discursive role of music in TV political advertisements. But we argue that music is a potent means of political persuasion. Music in advertisements is determinative; all other elements—images, voiceovers, sound effects, written text, and so on—are circumscr...

Πλήρης περιγραφή

Λεπτομέρειες βιβλιογραφικής εγγραφής
Κύριοι συγγραφείς: Matthew A. Killmeier, Paul Christiansen
Μορφή: Άρθρο
Γλώσσα:Danish
Έκδοση: Sammenslutningen af Medieforskere i Danmark (SMID) 2011-06-01
Σειρά:MedieKultur: Journal of Media and Communication Research
Θέματα:
Διαθέσιμο Online:https://tidsskrift.dk/mediekultur/article/view/2857