RESPONSES OF CONSUMER AND MANUFACTURER TO THE SALMONELLA OUTBREAK IN THE U.S. PEANUT BUTTER MARKET

This study analyzes the effect of foodborne outbreaks that occurred in 2006 and 2008 in the peanut butter industry across the United States. The objective of this study was to estimate the demand and pricing conduct in the peanut butter industry under the salmonella outbreaks. The study applied a ra...

Full description

Bibliographic Details
Main Author: Sungtae Eun
Format: Article
Language:English
Published: International Journal of Food and Agricultural Economics 2023-10-01
Series:International Journal of Food and Agricultural Economics
Subjects:
Online Access:https://www.foodandagriculturejournal.com/vol11.no4.pp207.pdf