Developing Iran's Image Model as Tourist Destination: A Mixed method
The aim of current study was to examine the effect of perceived risk of potential tourist, middle-east image and familiarity on Iran’ image destination. For this purpose, a mixed method approach was considered. The members of couch-surfing and linkedin participated in both qualitative and quantitati...
Main Authors: | , , |
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Format: | Article |
Language: | fas |
Published: |
University of Sistan and Baluchestan
2015-09-01
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Series: | پژوهشهای مدیریت عمومی |
Subjects: | |
Online Access: | https://jmr.usb.ac.ir/article_2244_46e5bb6ff3d3c92a92a164429213d25b.pdf |