Evidence for and against a simple interpretation of the less-is-more effect
The less-is-more effect predicts that people can be more accurate making paired-comparison decisions when they have less knowledge, in the sense that they do not recognize all of the items in the decision domain. The traditional theoretical explanation is that decisions based on recognizing one alte...
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| Format: | Article |
| Language: | English |
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Cambridge University Press
2015-01-01
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| Series: | Judgment and Decision Making |
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| Online Access: | http://journal.sjdm.org/14/14821/jdm14821.pdf |