THE ROLE OF NATION BRANDING IN THE DEVELOPMENT OF ENTREPRENEURSHIP IN TOURISM
This thesis approaches a current subject, in the context of the economic changes that are occurring on a global scale, that is, entrepreneurship and the benefits of its development for people. Whether it is manifested in the tourism industry or any other area of activity, the enterprise must be enc...
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Format: | Article |
Language: | English |
Published: |
Romanian Foundation for Business Intelligence
2015-12-01
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Series: | Cross-Cultural Management Journal |
Subjects: | |
Online Access: |
http://seaopenresearch.eu/Journals/articles/CMJ2015_I2_7.pdf
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