PERAN KEPUASAN PELANGGAN DALAM MEMEDIASI PENGARUH KUALITAS LAYANAN TERHADAP LOYALITAS PELANGGAN (STUDI KASUS : USAHA EKSPEDISI TIKI DI KOTA DENPASAR)

The purpose of this study was to clarify the effect of service quality on customer loyalty mediated by customer satisfaction. The research was conducted on consumers who have been using the services Tiki expedition in the last year who live in the city of Denpasar. The method used to determine the s...

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Bibliographic Details
Main Authors: Marcellus Ivan Novandy, Ni Made Rastini
Format: Article
Language:English
Published: Universitas Udayana 2018-01-01
Series:E-Jurnal Manajemen
Online Access:https://ojs.unud.ac.id/index.php/manajemen/article/view/35274