Features of food industry on the Internet: A case of Lithuania

The objective of this paper is to identify and present the current situation of Lithuanian food industry sector in terms of online presence, use of e-marketing tools and internet strategy implementation, paying attention to food manufacturers, marketers, and food delivery (including fast food and re...

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Bibliographic Details
Main Authors: Vida Davidavičienė, Jolanta Sabaitytė, Sigitas Davidavičius
Format: Article
Language:English
Published: Krakow University of Economics 2017-02-01
Series:International Entrepreneurship Review
Subjects:
Online Access:https://iertest.uek.krakow.pl/index.php/pm/article/view/1243