DESIGN & EMOTION: THE KANSEI ENGINEERING METHODOLOGY
Today’s trends in product development indicated that inclusion of consumer’s need to the technical aspect of product design will determine their success in the market. Explicit needs are clear and easy to describe. However, the implicit needs such as emotional experience are difficult to quantify. T...
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| Format: | Article |
| Language: | English |
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UiTM Press
2010-04-01
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| Series: | Malaysian Journal of Computing |
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| Online Access: | https://mjoc.uitm.edu.my/main/images/journal/vol1-2010/03-DesignEmotion--Anitawati-Mohd-Lokman.pdf |