Methodological recommendations for the evaluation of freight forwarding services
Individualization of service is the most reasonable way to implement a customeroriented approach in freight forwarding services in conditions of intense competition. The article considers the structure and content of the main mathematical methods for assessing consumer loyalty. The necessity of deve...
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Format: | Article |
Language: | English |
Published: |
Publishing House of the State University of Management
2021-09-01
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Series: | Вестник университета |
Subjects: | |
Online Access: | https://vestnik.guu.ru/jour/article/view/2983 |