Contribution of Social Media Addiction on Intention to Buy in Social Media Sites
The aim of this study is to assess whether social media addiction contributes to the intention to buy; it is based on the model of Hajli (2014) that assesses the relationships between the constructs of social media use, trust, perceived usefulness, and intention to buy in social media sites. To this...
| Main Authors: | , , , |
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| Format: | Article |
| Language: | English |
| Published: |
MDPI AG
2024-02-01
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| Series: | Digital |
| Subjects: | |
| Online Access: | https://www.mdpi.com/2673-6470/4/1/8 |