Formaty stacjonarnego handlu detalicznego FMCG w Polsce – stan i kierunki rozwoju

The notion ‘trade format’ means a particular way of carrying out retailing or wholesaling, in the stationary or non-stationary form. The aim of the article is to identify the changes that took place in formats of stationary retail trade in fast moving consumer goods (FMCG) in Poland in 2008–2015....

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Bibliographic Details
Main Author: Urszula Kłosiewicz-Górecka
Format: Article
Language:English
Published: Wydawnictwo Naukowe Wydziału Zarządzania Uniwersytetu Warszawskiego 2016-03-01
Series:Problemy Zarządzania
Subjects:
Online Access:https://pz.wz.uw.edu.pl/resources/html/article/details?id=169974