Formaty stacjonarnego handlu detalicznego FMCG w Polsce – stan i kierunki rozwoju
The notion ‘trade format’ means a particular way of carrying out retailing or wholesaling, in the stationary or non-stationary form. The aim of the article is to identify the changes that took place in formats of stationary retail trade in fast moving consumer goods (FMCG) in Poland in 2008–2015....
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Format: | Article |
Language: | English |
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Wydawnictwo Naukowe Wydziału Zarządzania Uniwersytetu Warszawskiego
2016-03-01
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Series: | Problemy Zarządzania |
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Online Access: | https://pz.wz.uw.edu.pl/resources/html/article/details?id=169974 |