Sustainable Trajectories for Business Model Innovation
This paper introduces a visual approach to sustainable business model innovation that helps business model designers conceptualise how sustainability can be integrated in business models. Drawings are used to illustrate four sustainable trajectories for business model innovation. The visualisation...
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| Format: | Article |
| Language: | English |
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Aalborg University Open Publishing
2023-05-01
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| Series: | Journal of Business Models |
| Online Access: | https://journals.aau.dk/index.php/JOBM/article/view/7179 |