Cluster Analysis of Online Shop Product Reviews Using K-Means Clustering
Purpose:This research aims to mine review data on one of the e-commerce sites which ultimately produces clusters using the K-Means Clustering algorithm that can help potential customers to make a decision before deciding to buy a product or service. Design/methodology/approach: By using Octopars...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
LPPM of Narotama University Surabaya
2020-03-01
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| Series: | IJEBD (International Journal of Entrepreneurship and Business Development) |
| Subjects: | |
| Online Access: | https://jurnal.narotama.ac.id/index.php/ijebd/article/view/977 |