Enhancing Absorptive Capacity through Communication: Mediating Role of Trust and Knowledge Sharing: A Case of Virtual Universities

This study aims to highlight the importance of communication and absorptive capacity in virtual universities of Pakistan. In this relationship, this study also investigates the mediating role of trust and knowledge sharing. This study applies social exchange theory to understand the relationship...

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Bibliographic Details
Main Authors: Zia Ur Rehman, Kausar Fiaz Khawaja, Syed Ahmad Ali
Format: Article
Language:English
Published: Johar Education Society 2019-06-01
Series:Pakistan Journal of Commerce and Social Sciences
Subjects:
Online Access:http://www.jespk.net/publications/4341.pdf