Crowdsourcing: Looking for a Pattern

During last years the relevance of crowdsourcing has increased both among scholars and practitioners: about the 85% of the Best Global Brands developed crowdsourcing projects during last 10 years (eYeca, Annual Report 2015) and the bibliometric indexes on the topic show an increasing trend (ISI WEB...

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Bibliographic Details
Main Authors: Colurcio, Maria, Carè, Stella, Caridà, Angela, Melia, Monia
Format: Article
Language:English
Published: The Bucharest University of Economic Studies Publishing House 2016-11-01
Series:Journal of Emerging Trends in Marketing and Management
Subjects:
Online Access:http://www.etimm.ase.ro/RePEc/aes/jetimm/2016/ETIMM_V01_2016_92.pdf