Effects of perceived corporate social responsibility practices on customers’ satisfaction and perceived value – A study in the food industry in Vietnam
The main purpose of this study is to investigate the effects of perceived Corporate Social Responsibility (CSR) practices on customers’ satisfaction and perceived value. According to the result of the literature review, the studied CSR practices include environmental protection, customer protection,...
Main Authors: | , , |
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Format: | Article |
Language: | English |
Published: |
HO CHI MINH CITY OPEN UNIVERSITY JOURNAL OF SCIENCE
2017-11-01
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Series: | Ho Chi Minh City Open University Journal of Science - Economics and Business Administration |
Subjects: | |
Online Access: | https://journalofscience.ou.edu.vn/index.php/econ-en/article/view/181 |