LA TRADITION – VECTEUR IMPORTANT DE PROMOTION ET GAGE DE QUALITÉ. LE CAS DES PRODUITS ROUMAINS DU TERROIR (TRADITION - IMPORTANT PROMOTION AND QUALITY GUARANTEE VECTOR. THE CASE OF TRADITIONAL ROMANIAN PRODUCTS)
This paper illustrates some of the ways in which producers and traders of traditional Romanian products in the agri-food sector manage to promote their products on the international market using digital media. They used to be present at international trade fairs and exhibitions or in the traditional...
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| Format: | Article |
| Language: | deu |
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University of Oradea
2021-07-01
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| Series: | Annals of the University of Oradea: Economic Science |
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| Online Access: | http://anale.steconomiceuoradea.ro/volume/2021/n1/036.pdf |