Eco-Innovation in Global Hotel Chains: Designs, Barriers, Incentives and Motivations

ABSTRACT This article aims to verify the reality of eco-innovations developed by global hotel chains, highlighting the innovative designs employed by these organizations, the barriers and incentives faced by these companies and motivations to invest in innovations for this purpose. This multiple cas...

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书目详细资料
Main Authors: Vanessa de Oliveira Menezes, Sieglinde Kindl da Cunha
格式: 文件
语言:English
出版: FUCAPE Business School 2016-01-01
丛编:BBR: Brazilian Business Review
主题:
在线阅读:http://www.redalyc.org/articulo.oa?id=123047026005