Negative observational learning might play a limited role in the cultural evolution of technology
Abstract Theoretical and empirical studies of the cultural evolution in technology have often focused on positive observational learning, i.e., copying a successful individual. However, negative observational learning, i.e., avoiding negative or bad exemplar behavior, is ubiquitous in humans and oth...
Main Authors: | , |
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Format: | Article |
Language: | English |
Published: |
Nature Portfolio
2022-01-01
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Series: | Scientific Reports |
Online Access: | https://doi.org/10.1038/s41598-022-05031-2 |