Positioning of Industries in Cyberspace Evaluation of Web Sites Using Correspondence Analysis

In today’s extremely competitive markets it is crucial for companies to strategically position their brands, products and services relative to their competitors. With the emerging trend in internationalization of companies especially SME’s and the growing use of the Internet with this regard, great...

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Bibliographic Details
Main Authors: Reza Kazemzadeh, Ali Reaziat
Format: Article
Language:English
Published: Iran University of Science & Technology 2010-04-01
Series:International Journal of Industrial Engineering and Production Research
Subjects:
Online Access:http://ijiepr.iust.ac.ir/browse.php?a_code=A-10-1-59&slc_lang=en&sid=1