Positioning of Industries in Cyberspace Evaluation of Web Sites Using Correspondence Analysis
In today’s extremely competitive markets it is crucial for companies to strategically position their brands, products and services relative to their competitors. With the emerging trend in internationalization of companies especially SME’s and the growing use of the Internet with this regard, great...
Main Authors: | , |
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Format: | Article |
Language: | English |
Published: |
Iran University of Science & Technology
2010-04-01
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Series: | International Journal of Industrial Engineering and Production Research |
Subjects: | |
Online Access: | http://ijiepr.iust.ac.ir/browse.php?a_code=A-10-1-59&slc_lang=en&sid=1 |