The Features of Development of Territorial Marketing in the Conditions of Digital Economy

The article is aimed at studying the features of developing the territorial marketing in the conditions of global digitalization. The transformation of the digital space encompassed almost all aspects of human life, society and the State. The expansion of the information society, the active growth o...

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Bibliographic Details
Main Author: Kurochkina Iryna G.
Format: Article
Language:English
Published: Research Centre of Industrial Problems of Development of NAS of Ukraine 2018-08-01
Series:Bìznes Inform
Subjects:
Online Access:http://www.business-inform.net/export_pdf/business-inform-2018-8_0-pages-258_263.pdf