FORECASTING OF SATISFACTION AND REVISIT INTENTION OF INDONESIA SHOPPERS IN SHOPPING MALLS
Abstract. Due to tight competition, changing value proposition of customer and shifting of mall functions become center for leisure purposes, shopping mall developer must focus on create shopper satisfaction to influence their post-transaction behaviors. This study investigates the relationship betw...
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| Format: | Article |
| Language: | English |
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Universitas Mercu Buana
2017-08-01
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| Series: | MIX: Jurnal Ilmiah Manajemen |
| Subjects: | |
| Online Access: | http://publikasi.mercubuana.ac.id/index.php/Jurnal_Mix/article/view/1617 |