Destination image, image at destination. Methodological aspects
Today, the part played by the image in the development of tourism, and, specially, as a differentiation element of a destination area is widely acknowledged. This is reflected to a great extent in the literature that focuses its interest on identifying the variables that motivate the purchase or sti...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
Instituto de Investigación Social y Turismo
2013-07-01
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| Series: | PASOS Revista de Turismo y Patrimonio Cultural |
| Subjects: | |
| Online Access: | http://www.pasosonline.org/Publicados/11313special/PS0313_09.pdf |