Creativity and innovation in the design of public service announcements: classification and design models
In the study, we analyzed the relationship between creativity and innovation in the design of public service announcements. Their synthesis became the basis for the creation of dynamic visual communications that changed the perception of social message. Using widely known examples of public service...
| Main Authors: | , , , , |
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| Format: | Article |
| Language: | English |
| Published: |
Vilnius Gediminas Technical University
2023-04-01
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| Series: | Creativity Studies |
| Subjects: | |
| Online Access: | https://journals.vilniustech.lt/index.php/CS/article/view/16441 |