Direct marketing for the implementation of the concept of sustainable development
Direct marketing is one of the most significant and effective strategies in terms of attracting a target audience interested in specific services or products. The essence of this type of marketing is that there is no need to involve specialists in intermediary services, and it is aimed only at its t...
Main Authors: | , , |
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Format: | Article |
Language: | English |
Published: |
EDP Sciences
2023-01-01
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Series: | SHS Web of Conferences |
Online Access: | https://www.shs-conferences.org/articles/shsconf/pdf/2023/21/shsconf_shcms2023_05013.pdf |