Exploring Ethical, Ecological, and Health Factors Influencing the Acceptance of Cultured Meat among Generation Y and Generation Z

Growing research and technological development is making the commercial production of cultured meat as a sustainable alternative to livestock-derived meat an increasing reality. However, to competitively position cultured meat on the food market, appropriate marketing and communication tailored to s...

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Bibliographic Details
Main Authors: Lucie Pilařová, Tereza Balcarová, Ladislav Pilař, Lucie Kvasničková Stanislavská, Joanna Rosak-Szyrocka, Jana Pitrová, Pavel Moulis, Roman Kvasnička
Format: Article
Language:English
Published: MDPI AG 2023-06-01
Series:Nutrients
Subjects:
Online Access:https://www.mdpi.com/2072-6643/15/13/2935