Application of artificial intelligence to personalize user content in the company’s marketing offers
The growing interest of business in the use of artificial intelligence is determined by the enormous optimization, analytical, predictive and generative capabilities. A pressing issue in these conditions is determining the features of the use of artificial intelligence in specific tasks, operations...
| Main Author: | |
|---|---|
| Format: | Article |
| Language: | Russian |
| Published: |
Russian Academy of Entrepreneurship
2024-02-01
|
| Series: | Путеводитель предпринимателя |
| Subjects: | |
| Online Access: | https://www.pp-mag.ru/jour/article/view/1872 |