IMPLEMENTASI RELATIONSHIP MARKETING UNTUK MENCIPTAKAN CUSTOMER SATISFACTION
Penelitian ini<strong> </strong>bertujuan menguji dampak <em>relationship marketing inputs</em> melalui <em>understanding customer expectation, building service partnership</em><em>, total quality management, dan empowering employees</em> terhadap <...
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Format: | Article |
Language: | English |
Published: |
Universitas Kanjuruhan Malang
2008-02-01
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Series: | Jurnal Ekonomi Modernisasi |
Subjects: | |
Online Access: | http://ejournal.unikama.ac.id/index.php/JEKO/article/view/259 |