Use of a Social Marketing Campaign to Promote Healthy Eating Behaviors Among Low-Income Caregivers

Social marketing is a community and public health approach used in nutrition education that helps to complement programming. Researchers evaluated an eight-week social marketing campaign to promote healthy eating behaviors and encourage fruit and vegetable consumption among low-income caregivers. Th...

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Bibliographic Details
Main Authors: Lindsey Haynes-Maslow, Gretchen L. Hofing, Andre A. Marks
Format: Article
Language:English
Published: Mississippi State University 2020-11-01
Series:Journal of Human Sciences and Extension
Subjects:
Online Access:https://scholarsjunction.msstate.edu/jhse/vol8/iss3/5/