The effect of pricing strategies on increasing the market share- A field study in Amran Cement Factory
This study aimed to determine the effect of pricing strategies on increasing the market share in Amran Cement Factory (ACF). The descriptive analytical approach was adopted; and a questionnaire was developed for collecting the data. The study population was the members of the senior, middle, and exe...
| Main Authors: | , |
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| Format: | Article |
| Language: | Arabic |
| Published: |
University of Science and Technology, Yemen
2021-08-01
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| Series: | مجلة الدراسات الاجتماعية |
| Subjects: | |
| Online Access: | https://journals.ust.edu/index.php/JSS/article/view/1796/1562 |