Da incredibile a credibile: strategie nazionali di promozione turistica in India
Tourism is at the top of Indian current Prime Minister Narendra Modi’s agenda: according to Bharatiya Janata Party’s manifesto, tourism can play a key role in India’s socio-economic progress. The country had last formulated a tourism policy in 2002, when the multimillion dollar nation branding campa...
Main Author: | Maria Angelillo |
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Format: | Article |
Language: | English |
Published: |
LED - Edizioni Universitarie di Lettere Economia Diritto
2015-08-01
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Series: | Lingue Culture Mediazioni |
Subjects: | |
Online Access: | http://www.ledonline.it/index.php/LCM-Journal/article/view/798 |
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