Online Marketing of Food Products through Marketplace Platform: A Study of Community Based Online Marketplace of BEDUKMUTU
Online food marketing through a marketplace platform has been a trend in today’s food product marketing, especially with the COVID-19 pandemic that has increased food product purchases through online platforms. Bedukmutu is an online marketplace platform developed by Universitas Muhammadiyah Yogyaka...
Main Authors: | , |
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Format: | Article |
Language: | English |
Published: |
EDP Sciences
2021-01-01
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Series: | E3S Web of Conferences |
Online Access: | https://www.e3s-conferences.org/articles/e3sconf/pdf/2021/08/e3sconf_iconard2020_02015.pdf |