Metaphor as an Element of Persuasion in Political Discourse
This paper deals with the concept of metaphor as manifested in political discourse. The focus of the paper is on how metaphors achieve their persuasive function in political discourse and how politicians make use of metaphors. The paper also provides general theoretical background for the theories o...
Main Author: | |
---|---|
Format: | Article |
Language: | English |
Published: |
University of Žilina
2012-03-01
|
Series: | Communications |
Subjects: | |
Online Access: | https://komunikacie.uniza.sk/artkey/csl-201201-0007_metaphor-as-an-element-of-persuasion-in-political-discourse.php |