COMPLETELY RANDOMIZED DESIGN OF A MARKETING EXPERIMENT
The marketing experiment is a deliberate, "challenged", simulated small-scale, and relatively artificial, marketing phenomenon to highlight how its evolution is influenced by one or more causal factors. The design of the marketing experiment represents the process of anticipated structurin...
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| Fformat: | Erthygl |
| Iaith: | English |
| Cyhoeddwyd: |
University of Petrosani
2018-10-01
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| Cyfres: | Annals of the University of Petrosani: Economics |
| Pynciau: | |
| Mynediad Ar-lein: | https://www.upet.ro/annals/economics/pdf/2018/p1/Dura.pdf |