The effect of sensory marketing on the perceived image of the customer - an exploratory study of the pioneers of a number of first-class restaurants in Baghdad
This research aims at a statement of sensitive marketing role in the perceived image of the customer. and given the importance of these two variables in the marketing of consumer goods and services. especially in the field of nutrition. Sample views were taken from the pioneers of first-class resta...
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| Format: | Article |
| Language: | Arabic |
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college of Administration and Economics ALIraqia university
2023-05-01
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| Series: | مجلة الدراسات الاقتصادية والادارية |
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| Online Access: | https://easj.aliraqia.edu.iq/index.php/easj/article/view/43 |