Users’ Awareness of Augmented Reality Technology in Mobile Applications

Augmented reality (AR) is becoming an increasingly popular technology, used in many fields. Particular prospects for its development are inherent in the dissemination of AR-based applications on widely used mobile devices. To guide the emerging research in this field, the level of knowledge of AR te...

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Bibliographic Details
Main Author: Skubis Michał
Format: Article
Language:English
Published: Sciendo 2021-06-01
Series:Marketing of Scientific and Research Organizations
Subjects:
Online Access:https://doi.org/10.2478/minib-2021-0006