Successful everyday decision making: Combining attributes and associates
How do people make everyday decisions in order to achieve the most successful outcome? Decision making research typically evaluates choices according to their expected utility. However, this research largely focuses outcome is successful and satisfying for the decision maker. Instead, we use an ever...
Main Authors: | Adrian P. Banks, David M. Gamblin |
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Format: | Article |
Language: | English |
Published: |
Cambridge University Press
2022-11-01
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Series: | Judgment and Decision Making |
Subjects: | |
Online Access: | http://journal.sjdm.org/22/220303/jdm220303.pdf |
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