BEHAVIORAL BIAS (AVAILABILITY, REPRESENTATIVENESS, ANCHORING, AND CONFIRMATION) TOWARD INVESTMENT DECISION-MAKING
When making investment decisions, retail investors tend to rely on shortcuts in thinking to process the information and data they get. This creates illogical thinking based on emotions or momentary judgments that can result in less-than-optimal investment performance and even losses. This research...
Main Authors: | , , , , |
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Format: | Article |
Language: | English |
Published: |
Universitas Nusa Cendana
2025-03-01
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Series: | Journal of Management Small and Medium Enterprises (SME's) |
Subjects: | |
Online Access: | https://ejurnal.undana.ac.id/index.php/JEM/article/view/17769 |