Membangun model konseptual faktor sinergitas perilaku konsumen dalam konteks pembelian impulsive secara online
The development of this conceptual model is directed to encourage consumer purchases of products where this process occurs by online. The research model developed is called a synergy factor which includes system factors, internal factors, external factors and product factors. Each of these factors h...
Main Authors: | Harries Arizonia Ismail, Emi . Trimiati, Yani . Prihati |
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Format: | Article |
Language: | English |
Published: |
Universitas Darussalam Gontor
2020-12-01
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Series: | Al Tijarah |
Subjects: | |
Online Access: | https://ejournal.unida.gontor.ac.id/index.php/altijarah/article/view/5603 |
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