PENGARUH EFEKTIVITAS IKLAN DENGAN DAYA TARIK HUMOR TERHADAP CITRA MEREK (Studi pada Iklan Ramayana versi #KerenLahirBatin Menyambut Lebaran pada Youtube)
Advertising is one of mark eting communication tool that many company used. Advertising is a tool for a company to provide information, to persuade and remind consumers to product which company’s owned. Advertising placed in many media that easy to see for consumers. Advertising media that usually u...
| Main Authors: | , |
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| Format: | Article |
| Language: | Indonesian |
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Jurusan Ilmu Komunikasi FISIP UNAND
2018-06-01
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| Series: | Jurnal Ranah Komunikasi |
| Subjects: | |
| Online Access: | http://ranahkomunikasi.fisip.unand.ac.id/index.php/rk/article/view/28/13 |