Impacts of Store Trust Antecedents on Willingness to Disclose Personal Data in Online Shopping

Personal data disclosure is crucially important to modern business, and specifically – to online stores. It is largely predicted by the willingness to disclose personal data that significantly varies among emerging economies due to impacts of numerous factors. One of the important factors that impa...

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Bibliographic Details
Main Authors: Sigitas Urbonavičius, Mindaugas Degutis, Ignas Zimaitis, Vatroslav Skare
Format: Article
Language:English
Published: Vilnius University Press 2023-07-01
Series:Organizations and Markets in Emerging Economies
Subjects:
Online Access:https://www.zurnalai.vu.lt/omee/article/view/28090