DETERMINANTS OF CONSUMERS PERCEPTIONS REGARDING FRESH AND TETRA PACK MILK IN FAISALABAD, PAKISTAN
Pakistan is the fourth largest producer of milk in the world. Milk is consumed in both fresh and tetra pack form in the country. This study explores the socioeconomic factors that affect the consumer’s preferences towards tetra pack and fresh milk consumption. Primary data were collected from a num...
Main Authors: | , , , , |
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Format: | Article |
Language: | English |
Published: |
Sindh Agriculture University, Tandojam
2022-12-01
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Series: | Pakistan Journal of Agriculture, Agricultural Engineering & Veterinary Sciences |
Subjects: | |
Online Access: | https://pjaaevs.sau.edu.pk/index.php/ojs/article/view/677 |