A Semiotic Study of One Ready-To-Drink Tea Billboard Advertisement in Jakarta

The purpose of this research was to delve into the linguistic and non-linguistic aspects of a pioneer brand of bottled green tea in the Indonesian market. Four main aspects of the Semiotics study, namely the represented participants, modality, composition, and interactive participants were used to a...

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Bibliographic Details
Main Author: Anna Marietta da Silva
Format: Article
Language:English
Published: Bina Nusantara University 2017-11-01
Series:Lingua Cultura
Subjects:
Online Access:https://journal.binus.ac.id/index.php/Lingua/article/view/1510