MERUMUSKAN PEMIKIRAN EKONOM MUSLIM TENTANG RASIONALITAS DALAM PERILAKU KONSUMEN
rationality is the characteristic of any action, belief, or desire, that makes their choice optimal under a set of constraints.[1] It is a normative concept of reasoning in the sense that rational people should derive conclusions in a consistent way given the information at disposal. It refers to t...
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| Format: | Article |
| Language: | English |
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Sekolah Tinggi Agama Islam Taruna Surabaya
2019-09-01
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| Series: | Jurnal Keislaman |
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| Online Access: | http://ejournal.kopertais4.or.id/susi/index.php/JK/article/view/3382 |