STRATEGI PENGEMBANGAN BISNIS “COFRESH”(Coffee Fresh) DENGAN METODE BUSSINES MODEL CANVAS (BMC) dan QSPM (QUANTITATIVE STRATEGIC PLANNING MATRIX)

<p><em>CoFresh (Coffee Fresh) is an innovative odor removal product made from compacted robusta coffee powder, small in size with a diameter of ± 2 cm. This product is suitable for use as an air freshener. CoFresh is a new product emerging on the market that requires a reliable business...

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Bibliographic Details
Main Authors: Nita Kuswardhani, Rizki Agustian, Melinda Lady Plus
Format: Article
Language:English
Published: Universitas Darussalam Gontor 2021-01-01
Series:Agroindustrial Technology Journal
Subjects:
Online Access:https://ejournal.unida.gontor.ac.id/index.php/atj/article/view/5077