RELATIONSHIPS BETWEEN SERVICE QUALITY, STORE IMAGE, CUSTOMER SATISFACTION, AND CUSTOMER LOYALTY
Over the last few years, MSMEs have become the main motor in driving economic growth. In today's increasingly fierce competitive conditions, business competitors continue to strive to provide high quality services, create an excellent brand image, with the aim of meeting customer satisfaction...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
LPPM of Narotama University Surabaya
2023-11-01
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| Series: | IJEBD (International Journal of Entrepreneurship and Business Development) |
| Subjects: | |
| Online Access: | https://jurnal.narotama.ac.id/index.php/ijebd/article/view/2585 |